This article is compliments of the Weekly Standard
A topic that inevitably receives a lot of focus during election season is the partisan spread of the major media polls. Conservatives regularly complain that the polls are tilted against their side, and thus favor the Democrats.
They have a point.
To be sure, we can conclude that without accusing any pollster of malfeasance. In this essay, Mark Blumenthal of the Huffington Post
 correctly notes that the problem gets down to using registered voter 
polls. These tend to oversample Democrats.  The argument in support of 
them is that, while a likely voter screen would draw a larger Republican
 sample, it would create more variability as pollsters would be guessing
 unduly at the final party turnout.
That is a fair point in some respects, although 
there is a cost associated with either choice. Using registered voter 
polls might cut down on variability, but they also create statistical bias. That is, the polls tend to oversample Democrats in a systematic fashion.
 And because partisan support is so strong – with 90 percent of 
Republicans supporting GOP candidates and 90 percent of Democrats 
supporting Democratic candidates – you regularly see the Democratic 
candidates’ margins overstated in polls of registered voters.
Let’s see if we can quantify this a little bit. To 
begin, we need to know the historical partisan tendencies of the 
electorate. For that, we can turn to the exit polls going back to 1972.
As we can see, the GOP position suffered enormously
 because of the Watergate scandal in 1974. Republican identification 
among voters plummeted 10 points, not to rebound fully until Ronald 
Reagan basically rebranded the party in 1984.
Ever since then, we have seen both parties pull a 
relatively constant range of support. This actually pushes back against 
Blumenthal’s point that there is an undue amount of guesswork in terms 
of modeling the electorate. In fact, for five elections in a row – from 
1984 to 2004 – the GOP fell within a very narrow, 5-point band between 
34 percent and 39 percent. Meanwhile, the Democratic band was even 
narrower, from 37 percent to 40 percent.
Of course, 2008 seems to have broken the pattern. 
But what was really happening that cycle? The conventional wisdom among 
proponents of the “emerging Democratic majority” thesis is that this was
 the general election when the demographic power of the Democratic party
 was finally realized. But in fact we see the Democratic party still falling in that narrow range of 37-40 percent.
 The real drop-off comes with the GOP, and the “independent” category 
was the greatest beneficiary. What I suspect happened is that many 
marginal Republicans stopped identifying themselves as such in 2008, and
 instead called themselves independents. This argument is supported by 
the fact that Barack Obama only won the independent vote in 2008 by 8 
points, which compares quite negatively to the 18-point blowout among 
independents that Democrats scored in 2008. This suggests that a lot of 
true Republicans were “hiding” in that category four years ago.
Thus, I do not see a substantial shift in the 
partisan balance within the electorate in 2008, at least not on net. 
Certainly, Barack Obama attracted a much larger number of the non-white 
public to the polls (especially African Americans), and he also drew a 
larger share of this vote than prior Democrats. But these gains were countered by
 significant declines in Democratic support among whites. Obama lost the
 white vote by 12 points; while in 1996 (an equally good year for 
Democrats) Bill Clinton lost it by just 3 points.
I also do not see much reason to alter 
substantially our expectations in terms of partisan turnout – certainly 
not in a cycle where most polls suggest an enthusiasm gap that favors 
the Republican party. The quarter-century trend (1984 through 2008) has 
seen an average Democratic turnout edge of 3 points, 39 percent 
Democratic to 36 percent Republican. I’d expect something roughly 
similar this time around.
This gives us a basis to compare the recent polls of registered voters. How do they stack up to this historical trend of D+3?
The clear answer is: they skew Democratic. In fact, every recent registered voter poll with party spreads I could identify had a Democratic advantage that exceeded the
 quarter-century trend. And the average of all these polls together is 
35 percent Democratic to 29.5 percent Republican, or D +5.5
Importantly, these polls show Obama with an average
 lead over Mitt Romney of 3.5 points. But if they have a 2.5-point 
Democratic oversample, then what we are really talking about is perhaps a 1-point Obama lead. 
Incidentally, this puts these polls much more in 
line with the Rasmussen poll, which has consistently found a toss-up 
race. Right now, Rasmussen – a poll of likely voters – sees an R+1.4 advantage in party identification. That is entirely defensible, in my opinion, given the weakness in the economy.
A final point: Presidential job approval polls are usually reported among all adults, aged 18 or over. These tend to have an even larger skew toward the Democrats than registered voter polls. For instance, the CBS News / New York Times poll had a D+6 spread among registered voters, but a D+7 spread among all adults. This means that the job approval numbers are probably overstating Obama’s position by an even larger margin. So, the CBS News / New York Times poll had Obama’s net approval at -2, suggesting that among the electorate it’s perhaps around -6. I’d link this back to my consistent argument that presidents rarely win a share of the electorate larger than their job approval
 to justify my sustained bearishness on Obama’s reelection prospects. I 
suspect that the Rasmussen poll on job approval is closest to the 
electorate’s true feelings, and that regularly shows a net disapproval 
around -5 points, a very bad position for any incumbent.
Here’s my bottom line. It is very difficult
 to model the turnout for a presidential election this far away from 
November. There are a lot of tough choices that pollsters must make, and
 it is not fair to single any pollster out for the decisions it 
ultimately goes with. Nevertheless, we can and should still be smart consumers of political polling.
 We need to keep the historical spread between the two sides in mind, 
and be cautious of polls that show a relatively wide Democratic 
advantage over the GOP. They are probably underestimating the GOP's 
electoral strength. 
Jay Cost is a staff writer for THE WEEKLY STANDARD and the author of Spoiled Rotten: How the Politics of Patronage Corrupted the Once Noble Democratic Party and Now Threatens the American Republic, available now wherever books are sold
 
 
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